Leading the charge for a creator-led future at Cannes Lions
In the dynamic world of digital content and design, trends emerge and evolve rapidly.

Scooperz takes the stage at Cannes Lions 2025
We’ve always believed in the power of creators to shape brands, influence culture, and build lasting businesses. We’re beyond proud to announce a milestone that brings that belief to life on a global stage.
We’re heading to Cannes Lions with a full team, from junior talents to senior experts. And this time, we’re not just attending. We’re taking the stage.
On Wednesday, June 18th, from 10:15 to 10:45 AM CET, our very own Yasmine Makni will join three of our standout creators, Jeremy Frieser, Stan Browney, and Esmee Joanna, on the Creators Rooftop. Together, they’ll tackle one of the most urgent questions in digital marketing today: How can you build a long-term career as a creator even when the hype fades and the algorithm changes?
A spotlight on creators at Cannes Lions
Cannes Lions has long been the pinnacle of recognition for creativity in advertising and marketing. This year, we’re thrilled to see the festival open its doors wider to include the voices that are reshaping the industry from the inside out: creators.
Influencers and content creators are no longer a trend, they’re the architects of modern storytelling and community-building. They are redefining what it means to engage, convert, and grow a brand.
What to expect from our session
Our panel will share real stories, practical insights, and future-facing strategies for creators, marketers, and brands alike. We’ll explore:
– What it really takes to thrive as a creator in the long run
– How creators adapt to changing platforms and trends
– Why authenticity and value always outlast virality
Whether you’re a brand looking to strengthen your creator strategy or a creator seeking to future-proof your career, this session will offer the clarity and inspiration you need.
Join us in shaping what’s next
We’re incredibly honoured to be part of this important moment at Cannes Lions. It’s a chance to elevate creator voices, challenge outdated marketing models, and shape a future where creativity, community, and long-term vision lead the way.
We’ll be sharing more behind the scenes from the event, so keep an eye on our social channels and blog.
Event details
Wednesday, June 18th
10:15 – 10:45 AM CET
Creators Rooftop, Cannes Lions Festival
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