High Tea: Cracking the code with creators

Cracking the code on Snapchat, Twitch and YouTube with creators

Clients and industry peers were welcomed at Scooperz HQ for a High Tea afternoon of insights, inspiration and (yes) scones. 

With a spotlight on three of the most highly engaged platforms, Snapchat, Twitch and YouTube, we deep dived into the untapped potential these channels offer for influencer collaborations.

Insights from the experts

We invited Snapchat alongside Scooperz creators Selma Elhalawany, Jeremy Frieser, Linktijger and Melanie Latooy to share powerful insights on how to move beyond expected platforms in brand partnerships and community-first content. 

Key takeaway: unique audiences, real impact

One of the biggest take-aways? 46% of Snapchat users aren’t active on TikTok, making it a unique channel to reach audiences you won’t find elsewhere. Scooperz creators shared their experience with creating content that truly connects. From streaming to stories, the focus was clear: brands that embrace community first content are the ones making real impact. 

And that’s what we believe in. Doing the unexpected, creating impact and leading the way.

Thank you Pukka Herbs

Special thanks to Pukka for spoiling us with the best tea selection and Snapchat and our creators for sharing their insights..