Scooperz celebrates 15 years of social and influencer marketing innovation

Scooperz celebrates its 15th anniversary this year.

Founded in 2011 as a social media agency in the Netherlands, Scooperz has grown into an international agency supporting brands with social media marketing, influencer marketing, community management and creator partnerships.

Over the past fifteen years the landscape of marketing has transformed dramatically. Social media moved from experimental to essential, while creators became an important part of how brands connect with audiences.

Throughout this evolution Scooperz has helped brands navigate this shift, building strategies where social media, creators and communities work together.

Today the agency works with brands and creators across Europe and beyond, with teams based in the Netherlands and expanding internationally.

Founder Esther Goos reflects on the milestone:

“Over the past fifteen years we’ve seen marketing shift from broadcasting to building relationships. Social media, creators and communities now shape how brands grow.”

While celebrating its anniversary, Scooperz is also entering a new phase of international growth, including the launch of its Paris presence this month.